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Digital Ad Spend Rises in China Despite Economic Slowdown

China’s internet sector continues to show significant growth

London, UK (March 8, 2016) — Despite a general economic slowdown in China, the country’s internet sector shows no signs of abating and eMarketer predicts that digital ad spend will reach $40.42 billion in 2016—a 30% increase on last year’s spend. eMarketer expects this number to more than double by 2020, when it will reach $83.59 billion.

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Posted on March 8, 2016.