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eMarketer: Digital Ad Spending Overtakes Newspapers in Germany

Print remains the largest ad medium in the country

LONDON, UK (October 08, 2015) — Germany is home to Europe‚Äôs second-largest digital ad market, and eMarketer predicts that this year digital spending will grow by 6.0% to reach $6.64 billion. Single-digit growth is becoming the norm for digital advertising in Germany, where the market will grow to $7.92 billion by 2019.

Read the full press release on our ad spending forecasts for Germany.

For more information:

Douglas Clark
PR Manager, North America

Denise Duffy
PR Director, EMEA/APAC

Posted on October 8, 2015.